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Current Project Status: Pre-Construction
Construction Start: Expected late 2026
Planned Completion: Late 2028
Apartment Pre-Leasing: 3 months before opening
Commercial Leasing: Open
Residential Property Management: Pembroke Realty Group
Address: 4554 Virginia Beach Blvd, Virginia Beach, VA 23462
The Pembroke is a planned 284-unit luxury apartment and mixed-use development at Pembroke Square in Virginia Beach.
The seven-story project will include ground-floor retail and restaurant space with six residential floors above. Current plans combine luxury residences with wellness, fitness, coworking, outdoor recreation and entertainment amenities.
The Pembroke will be located within Pembroke Square, an established mixed-use destination in Virginia Beach’s Central Business District.
The Pembroke will introduce 284 new luxury apartments in Virginia Beach within Pembroke Square.
The residences are planned above ground-floor retail and restaurant space, creating a direct connection between residential living and the broader mixed-use environment at Pembroke Square.
For renters searching for luxury apartments in Virginia Beach, The Pembroke will combine premium residential interiors with a substantial collection of wellness, fitness, recreation, coworking and entertainment amenities.
The current residential plan includes:
Premium Apartment Interiors
The Pembroke apartments are planned with premium finishes and practical features designed for modern residential living.
Current development plans include:
Smart-Home Technology and Connectivity
The Pembroke apartments are planned with technology designed to support convenience, connectivity and secure access.
Current plans include:
These features will be integrated into the residential experience alongside the project’s premium interior finishes and amenity program.
Wellness and Fitness at The Pembroke
The Pembroke is being designed with a substantial resident wellness program.
Planned amenities include:
The project materials identify wellness as a major component of the resident amenity program.
For renters searching for luxury apartments in Virginia Beach with wellness amenities, The Pembroke will combine fitness, recovery and relaxation spaces within the residential community.
Entertainment and Social Spaces
The Pembroke is planned with several resident-focused spaces for entertainment and gathering.
Current plans include:
Coworking Space for Residents
The Pembroke will include an expansive coworking environment for residents.
Current plans call for:
The coworking program is intended to give residents options for remote work, private meetings and focused work without leaving the community.
Outdoor living is planned as an extension of the residential experience at The Pembroke.
A second-floor vanishing-edge pool will overlook the Pembroke Square event lawn, connecting the resident amenity environment with the larger outdoor setting at Pembroke Square.
Additional planned outdoor amenities include:
The outdoor amenity program is designed to provide multiple ways for residents to relax, gather and stay active close to home.
The Pembroke is planned as a pet-friendly apartment community in Virginia Beach, welcoming residents with dogs and cats.
For dog owners, the community will include an on-site dog park, providing a dedicated outdoor space within the residential setting.
Cat owners will also benefit from the convenience of living in a pet-friendly community designed to accommodate everyday life with pets.
Resident Lending Library
The community is planned to include a resident lending library of shared household and kitchen appliances.
Current project materials identify examples such as air fryers and crockpots that residents could borrow instead of purchasing and storing individually.
Resident Convenience at The Pembroke
The Pembroke is also planned with amenities focused on everyday convenience.
A self-serve market is planned to provide residents with 24/7 access to snacks, beverages and daily essentials through a secure, technology-enabled checkout system.
Storage Lockers
Storage lockers are also planned as part of the resident amenity package, adding another practical convenience for everyday living.
Parking at The Pembroke
The Pembroke will be supported by an approximately 611-space public parking garage adjacent to the development.
Current project plans call for the garage to operate as public parking at no charge.
Residents are expected to have the option to reserve parking spaces directly through the
City of Virginia Beach for a monthly fee.
An additional 13 surface parking spaces are planned to serve ground-floor retail and restaurant uses.
The Pembroke at Pembroke Square
The Pembroke will be located within Pembroke Square in Virginia Beach’s Central Business District.
Pembroke Square already brings together retail, dining, entertainment, recreation, fitness and everyday services within one mixed-use destination.
Current destinations include:
The project feasibility materials identify these destinations as part of the established environment surrounding The Pembroke.
Retail and Restaurant Space for Lease at The Pembroke
Commercial leasing at The Pembroke is already Open.
Businesses interested in locating within the project can inquire now about planned Virginia Beach retail space for leaseand restaurant space for lease in Virginia Beach.
Individual spaces are planned from approximately:
±2,320 GSF to ±5,180 GSF
A dedicated restaurant opportunity includes approximately:
±4,790 GSF of interior space
plus
±1,100 GSF of outdoor patio space
Commercial Features at The Pembroke
The planned commercial spaces are designed with:
For businesses evaluating Virginia Beach commercial real estate, The Pembroke combines new construction with a built-in residential audience and an established mixed-use destination.
| Project Detail | Current Plan |
|---|---|
| Location | Pembroke Square, Virginia Beach, Virginia |
| Address | 4554 Virginia Beach Blvd, Virginia Beach, VA 23462 |
| Property Type | Mixed-use luxury apartment and commercial development |
| Building Height | Seven stories |
| Apartments | 284 residences |
| Residential Floors | Six residential floors above ground-floor commercial space |
| Apartment Types | Studios, one-bedroom, two-bedroom and three-bedroom apartments |
| Unit Mix | 18 studios, 155 one-bedroom, 107 two-bedroom and 4 three-bedroom residences |
| Pet-Friendly | Yes. The Pembroke is planned as a pet-friendly apartment community with an on-site dog park |
| Interior Features | Custom cabinetry, quartz countertops, stainless steel appliances, luxury vinyl plank flooring, in-unit washers and dryers, nine-foot ceilings |
| Smart-Home Features | Smart-home technology, pre-wired high-speed internet and secure FOB access |
| Clubhouse | Two-story resident clubhouse |
| Pool | Second-floor vanishing-edge pool overlooking the Pembroke Square event lawn |
| Fitness & Wellness | Luxury Fitness & Wellness Club, dry sauna, wet sauna, cold plunge, meditation spaces, recovery and relaxation areas |
| Recreation | Golf simulator, pickleball court, theater room and game room |
| Coworking | Resident coworking lounge with individual workspaces, private meeting areas and conference room |
| Social Amenities | Private speakeasy with adjoining wine and whiskey tasting room |
| Outdoor Amenities | Firepits, outdoor TV viewing areas, pickleball court, dog park and access to the Pembroke Square event lawn |
| Resident Convenience | Storage lockers, 24/7 self-serve market and resident lending library for shared household and kitchen appliances |
| Commercial Space | Approximately 18,430 GSF of ground-floor retail and restaurant space |
| Commercial Spaces | Five planned ground-floor spaces |
| Commercial Space Sizes | Approximately 2,320 to 5,180 GSF |
| Restaurant Opportunity | Approximately 4,790 GSF interior plus ±1,100 GSF outdoor patio |
| Parking | Approximately 611-space public parking garage |
| Surface Retail Parking | 13 spaces |
| Construction Start | Expected late 2026 |
| Planned Completion | Late 2028 |
| Apartment Pre-Leasing | Expected approximately 3–6 months before opening |
| Commercial Leasing | Open |
| Apartment Management | Pembroke Realty Group |
| Developer | Pembroke Commercial Realty, LLC |
| Landowner / Managing Member | Pembroke Square Associates |
| Anticipated General Contractor | Core22 Design Build, LLC |
| Public Parking Partner | City of Virginia Beach |
Developer
Pembroke Commercial Realty, LLC is the exclusive developer of The Pembroke, led by Ramsay Smith, President of Pembroke Realty Group.
Landowner and Managing Member
Pembroke Square Associates is the current landowner and a Managing Member of The Pembroke.
Anticipated General Contractor
Core22 Design Build, LLC
Public Parking Partner
The City of Virginia Beach
Apartment Management
Pembroke Realty Group will manage The Pembroke apartments.
Commercial Leasing
Travis Bode is the contact for commercial leasing and business opportunities at The Pembroke.
Project Updates and Marketing
Anna Khrystiuk, Pembroke Realty Group Marketing, is the contact for construction updates, project information, marketing and media inquiries.
Contact Travis Bode, Vice President of Pembroke Realty Group and General Manager of Pembroke Square, to discuss current commercial leasing opportunities.
757-490-3141
info@pembrokemall.com
For construction updates, project information, marketing inquiries or media requests, contact Anna Khrystiuk with Pembroke Realty Group Marketing.
marketing@pembrokerealty.com
The Pembroke is a planned seven-story mixed-use development at Pembroke Square in Virginia Beach’s Central Business District.
The project will include 284 luxury apartments above ground-floor retail and restaurant space, supported by an adjacent public parking garage.
The Pembroke will be located at Pembroke Square in Virginia Beach, Virginia.
The project is part of the continuing redevelopment of Pembroke Square within Virginia Beach’s Central Business District.
The Pembroke will include 284 luxury apartments.
The residential component will occupy six floors above the project’s ground-floor commercial space.
Construction on The Pembroke is currently expected to begin in late 2026.
The Pembroke is currently planned for completion and opening in late 2028.
Apartment pre-leasing is expected to begin approximately 3 months before The Pembroke opens.
Final dates, floor plans, pricing and availability will be announced closer to pre-leasing.
Pembroke Realty Group will manage The Pembroke apartments.
The Pembroke is planned to offer studio, one-bedroom, two-bedroom and three-bedroom apartments.
The current unit mix includes 18 studios, 155 one-bedroom apartments, 107 two-bedroom apartments and four three-bedroom apartments.
The Pembroke apartments are planned with premium finishes including custom cabinetry, quartz countertops, stainless steel appliances and luxury vinyl plank flooring.
The residences are also planned with nine-foot ceilings and in-unit washers and dryers.
Yes. Secure FOB access is included in the current residential plans.
The Pembroke is planned with wellness, fitness, recreation, coworking and entertainment amenities.
Current plans include a two-story clubhouse, vanishing-edge pool, fitness and wellness facilities, golf simulator, dry and wet saunas, cold plunge, meditation and recovery areas, coworking spaces, theater room, game room and private speakeasy with an adjoining wine and whiskey tasting room.
Yes. A second-floor vanishing-edge pool is planned to overlook the Pembroke Square event lawn.
Planned wellness amenities include fitness facilities, dry and wet saunas, a cold plunge, meditation space and dedicated recovery and relaxation areas.
Yes. The Pembroke is planned as a pet-friendly apartment community with an on-site dog park.
The Pembroke will be supported by an approximately 611-space public parking garage.
Residents are expected to have the option to reserve parking directly through the City of Virginia Beach for a monthly fee. Thirteen additional surface spaces are planned to serve the ground-floor commercial spaces.
The Pembroke will be located within Pembroke Square, where residents can access an established mix of shopping, dining, entertainment, recreation and everyday services.
Current destinations include Target, Kohl’s, The Fresh Market, J.Crew, Old Navy, Nordstrom Rack, Funny Bone Comedy Club, DraftCade, Latitude Climbing Gym and Fogo de Chão.
Yes. Commercial leasing at The Pembroke is already Open
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PEMBROKE SQUARE
